You’ve read magazines and listened to what your friends and other drivers you’ve met on your travels had to say about their 4WD tyres but who do you ask to get expert advice to help you choose the right 4WD tyre to suit your specific needs?
Expert advice involves experience driving and testing tyres offroad
Most tyre professionals will be able to help you with the features and benefits of a tyre, based on theory learnt in the showroom and from brochures provided by tyre manufacturers. Ask how much practical, real-life experience they have driving offroad, travelling the outback or testing different tyres and tread patterns and you will probably find few with that experience and knowledge to give you expert advice.
In Australia, 4WD tyres are subjected to a variety of applications and terrain. From driving around town on smooth bitumen to driving heavy-loaded vehicles on coarse, rocky outback roads that are brutal on tyres, choosing the right tread pattern, size and carcass construction is essential. We, as Australia’s distributor of Cooper Tires, recognize that.
When you call 1300 COOPER (266 737) you will receive expert advice from a team of Cooper 4WD Tyre Specialists who not only share your enthusiasm for four-wheel driving but have real-life experience of driving offroad and testing different tyres and tread patterns in every terrain imaginable. The Simpson Desert, Cape York, Flinders Ranges, Victorian High Country, Gunbarrel Highway are just a few of the destinations Cooper’s 4WD Tyre Specialists have experienced first-hand.
Training Authorised Cooper Tires Dealers to build their 4WD tyre expertise
While other tyre manufacturers sell to any tyre retailer and provide brochures and other theory for training, Cooper Tires are only available from Authorised Cooper Tires Dealers who are selected for their interest and experience in four-wheel driving and receive ongoing training at 4WD weekends and trips. The training allows their staff, from the proprietor and manager to the tyre fitters, to learn from Cooper’s 4WD Tyre Specialists as well as building their experience driving offroad and testing different tread patterns on various terrain.
Knowing how tyres are designed and built
Visiting Cooper’s factories, research and development, and testing facilities in America also means Australia’s Cooper 4WD Tyre Specialists understand what goes into building a 4WD tyre and how tyres are designed to perform on various terrain and suit particular applications.